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How Can I Find Skincare Products That Really Work for Me?

anti-ageing serum

Not sure what your skin actually needs? You’re not alone.

If you’ve ever stood in front of your bathroom shelf wondering which skincare product comes first, or whether any of them are even right for you — you’re in good company.

Skincare confusion doesn’t come from lack of effort. It comes from too much information, conflicting advice, and products designed to fix everything at once.

The truth is: choosing the right skincare becomes much easier when you start with your skin concern, not the product.

Why most people choose the wrong skincare

Many routines fail because they’re built around trends, not skin needs.

Trying to treat dryness, breakouts, redness and ageing all at once often leads to:

  • Overloaded skin
  • A weakened barrier
  • More sensitivity and imbalance

Skin responds best when you focus on one skin type and one or two key concerns — then build from there.

Step one: identify your skin type

Before choosing products, it helps to understand how your skin behaves naturally.

Dry skin often feels tight, dull or uncomfortable.
Oily skin produces excess shine and is prone to congestion.
Combination skin shows oil through the T-zone with dryness elsewhere.
Sensitive skin reacts easily, becoming red, itchy or irritated.
Mature skin may feel thinner, drier and less firm over time.

Once you know your skin type, product choices become far more intuitive.

Step two: match products to your main skin concern

If your skin feels dry, tight or dehydrated

Focus on hydration first.

Look for:

Hydration alone can soften fine lines, improve texture and restore glow.

If your skin is oily or prone to breakouts

Balance, not drying — is key.

Look for:

  • A gentle foaming or gel cleanser that respects the skin barrier
  • Lightweight hydration (yes, even oily skin needs water)
  • Ingredients that help regulate oil and reduce bacteria

When the skin feels hydrated and protected, oil production naturally slows.

If your skin is sensitive or reactive

Less is more.

Look for:

  • Ultra-gentle, fragrance-free formulas that respect the skin’s balance
  • Cleansers that remove impurities without stripping or disrupting the barrier
  • Barrier-repairing ingredients that calm inflammation and improve skin tolerance over time

Often, calming the skin’s hydration levels reduces sensitivity without needing targeted “sensitive skin” treatments.

If your skin is ageing, sun-damaged, or showing early signs of pigmentation

  Keep it simple, protective, and effective.

Look for:

  • Cream duos that hydrate, repair, and defend skin around the clock  
  • Antioxidants like Vitamin C and collagen-boosting complexes to smooth, brighten, and restore radiance.  
  • Ingredients like hyaluronic acid and zinc to calm redness, plump skin, and strengthen its natural barrier.  

Well-hydrated skin reflects light more evenly, helping tone appear calmer.

If your concern is ageing or loss of firmness

Focus on lifting, plumping, and restoring your skin's elasticity.

Look for:

  • Targeted serums and creams that help restore firmness, refine contours, and soften fine lines.
  • Rich, nourishing formulas that keep skin plump while defending against sun damage and environmental stress.
  • Easy two-step routines that rejuvenate your skin, leaving it looking radiant, refreshed, and youthful.

Well-nourished skin appears firmer, smoother and more comfortable.

The one product most skin types benefit from

If you’re unsure where to start — or want one product that supports nearly every concern — a high-quality hyaluronic acid serum is a reliable choice.

It helps:

  • Increase hydration across multiple skin layers
  • Improve elasticity and comfort
  • Enhance the performance of the rest of your routine

Hydrated skin is more balanced, more resilient, and more responsive.

Professional skincare vs everyday products

One reason professional skincare delivers visible results is concentration.

Professional formulas are developed with higher levels of active ingredients and advanced delivery systems, meaning:

  • You use less product
  • Results are more noticeable
  • Products last longer

It’s not about using more — it’s about using better.

Finding what works for your skin

The right skincare routine isn’t about perfection. It’s about choosing products that support your skin, meet its needs, and evolve with it over time.

If you’d like personalised guidance or help choosing the right routine for your skin, our team is always here to support you.

To learn more, watch Tess, our skin expert, break it down on YouTube.